Tom Martin Law Firm
Industry
Law & Justice
What We Did
Brand Discovery & Strategy, Naming, Positioning, Voice, Brand Identity & Guidelines, Messaging Platform, Copywriting, Website Design, Collateral Design, Creative Direction, Social Media Content
A Firm Identity For The Winning Firm
Tom Martin Law Firm is a team of expert legal professionals based in Denver, Colorado. They are known for excellence, dominance, and unwavering dedication to their clients. They take pride in keeping their caseloads low and their clients upper-class.
The Goal & Outcome
Tom Martin is well known for its dominance and use of modern, innovative means to win cases. They needed to convey this message of strength, sophistication, and dedication through authentic brand identity, one that did justice to their talent and passion. They also needed a high-performance website to help them achieve their goals and connect with clients. The law firm needed to be seen in a bold light.
The Journey
After the first discovery session with the client over a zoom call, we were able to: define their brand values and attributes, pinpoint their challenges and identify their customers.
The next step after the discovery session was to create a customer persona and stylescape for the project.